Category Archives: Word-of-mouth

Online Brand Reputation Management


Building and managing your brand online is not always easy. With the thousands of new tools, widgets and social media platforms, getting found online — and getting found with the right brand message — is much harder than the good ole days (nee: 2 years ago) when all you had to do was get to the top of the first page of Google keyword search results.

AdAge has a great strategic planning “AIDE” (pictured above) explaining how to create and maintain positive word-of-mouth reputation in 6 months. What do you do?

Analyze.
Identify.
Deploy.
Evaluate.

Okay, now get started.

Where? How about here.

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